As an exclusive collection of twelve residences on the banks of the Bow River, priced from $1.2 million, Riverhouse was a distinguished project requiring a distinguished campaign. For the brochure, linen the colour of the night sky, acted as the backdrop for elegant gold foil engraving and architectural sketches. A clean, crisp stationery system made a powerful and professional impression. And ads were tastefully understated, reinforcing the exclusive nature of this unique development.

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