Located at 30 Roehampton, Minto’s midtown condominium project offers a new residential choice in Toronto’s desirable Yonge & Eglinton neighbourhood. This project has it all: A well-recognized developer. Futuristic interior design. Incredible neighbourhood amenities. Convenient subway access. A state-of-the-art fitness centre. And tranquil outdoor space. To convey all of these selling points, we created a campaign titled 30 Reasons to Love Minto30Roe. Ads, signage, web and brochure highlighted the 30 reasons in modern, clean and graphic layouts, painting a complete picture of life at this mid-town condominium.